Define Your Life

DYL (Define your Life), the brand for the next generation of men, represents a product with the innovative concept of creating clothes out of different pieces and thus obtain a great variety.

DYL is a label of strong emotions for men with a sense for style, the search of liberty, durable consciousness as well as spirit of adventure. The main focus is aimed on the movement in the sense of a mixture between traveller and x-sport.

With its technical nature DYL is looking for the ultimative limit, the highest liberty. The label with the focus on ready-to-wear clothings for men in the area sportive-chic is expressing itself in a new way to dress, to perceive and to buy clothes and through there bringing todays generation of men an unique experience created by a strong surrounding and innovative concept.

The brand launch will be during the Mode Suisse 2 in Zurich the 19 October 2012. DYL will finally present their first collection. The collection Eiger, Autumn Winter 2013/14.

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